Baked Thoughts

It's International Hummus Day, and pita just got replaced. Meet the soft pretzel: the salty, chewy, dip-ready upgrade your hummus has been waiting for.

National Pretzel Day (April 26th) is almost here, and The Pretzel Company is celebrating with $10 off all pretzel boxes, a free mustard with $45+, and free shipping on $60+. Skip the mall lines — get hand-twisted, never-frozen Pennsylvania soft pretzels delivered fresh to your door.

Beer and pretzels have been a perfect pair for centuries. Celebrate National Beer Day with our curated Mustard Tasting Flight — six Pennsylvania brews paired with six bold mustards and our signature soft pretzels.

After twelve years of crafting hand-twisted pretzels, we're thrilled to announce something we've never done before: The Philly Pretzel Box. Our first-ever flavored pretzel offering features our signature hand-twisted pretzels infused with authentic sourdough flavor — tangy, crave-worthy, and beautifully packaged for gifting.

As the Eagles gear up for their playoff game on January 19, let’s dive into the history of a snack that’s as integral to Pennsylvania as football is to Philly. Philadelphia is famous for many things: cheesesteaks, the Liberty Bell, Rocky running up the Art Museum steps, Eagles fans—and pretzels.

 

The tradition involves breaking and sharing a soft pretzel at midnight, symbolizing prosperity, health, and happiness for the year ahead. Much like a midnight kiss, the New Year’s pretzel is believed to bring good luck to those who partake.